CONSTANTS
Alpine's Mission
To help our customers, employees, shareholders,
and community members achieve their dreams.
Alpine's Vision
Alpine Bank will be the preferred financial service
provider for individuals and small businesses in the
communities we serve in Colorado.
Why We Exist
• Increase shareholder value
• Serve community and create opportunity
How We Behave
• We give a damn
• We act with integrity
• Collaboratively
• Entrepreneurially
• We strive for excellence
What We Do
• We provide tailored, flexible financial services/
solutions to our communities
How We Succeed
• Deliver unsurpassed service
• Differentiate and leverage Alpine's brand
• Instill and live the Alpine culture
Independence
• Remaining an employee-owned company
Integrity
• Always doing what you say you will do and standing
up for what you believe in, supported with ethics and
morality
Communities
• Giving support to the communities we live and work in
is vital to our business growth and allowing us to enhance
our personal opportunities and lifestyle
Compassion
• Showing concern, respect for cultural, racial, religious
needs, actively demonstrating attentive listening skills,
and knowing our customers by calling them by their
name
Loyalty
• Doing the right thing for others and our communities
even when it's not convenient or bottom-line driven
These are the values of Alpine Bank. We asked our
employees "Which of these values do you relate to?"
Here are their replies...
VALUES