> A Strategic Direction for Carolina Athletics
Success begins when teammates work together from the same playbook.
The quarterback relies on the running back to hit the right hole just as the
linemen create it. The point guard delivers the pass best when his teammates
are at the right spot every time. The hit-and-run only works when the batter and
the runner execute in concert.
The same is true for the athletics program at the University of North Carolina.
This Strategic Plan seeks to provide the playbook — the strategic direction — for
Carolina Athletics to make consistent decisions in its pursuit of the highest levels
of success. In other words, we will work together to advance the ball, to score the
basket, to move the runner.
This plan provides a template for strategic thinking for Carolina Athletics through
2016. It identifies our foundation — the Mission and Values. It communicates our
program's future — the Vision. It establishes the detailed things we will do — the
Priorities, Objectives and Initiatives we will undertake to reach our goals.
As CAROLINA LEADS the future of college athletics, our playbook is important.
The implementation of this strategic plan positions Carolina Athletics to live its
mission and values, and to achieve its vision.
A STRATEGIC PLAN FOR CAROLINA ATHLETICS
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